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3 Innovation Specialists Busting the Myth About Brainstorming

When thinking about creativity in teams, we often imagine a bunch of people in front of a flipchart throwing on the paper whatever comes to their mind – brainstorming. But, what actually is brainstorming? And what is it actually useful for? This is how Mark McGuinness...

How to Re-Shuffle Sales Phases to Win Potential Clients

Some time ago, we were approached by one of the world’s biggest furniture companies. After just one introductory meeting, we prepared and sent them a very long and detailed proposal. In retrospective, we likely made a mistake regarding the timing of the proposal and...

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